Identity - Strategy
Websites
Fast and readableEasy to keep current
Showcases, shops or platforms: we design websites that load fast, read without effort and update from inside the company. Performance is not a technical bonus, it is the first condition for a visitor to stay.
We start from structure, not colours: which pages exist, in what order and for what decision. Only then come the design, the build and the testing. Training your teams is part of the price, not a separate quote.
What a website has to do
A website is not a brochure put online. It is the place where someone decides to call you, to buy, or to leave. Everything that follows, the speed, the structure and the words, serves that decision and nothing else.
What you can count on
15 years
2 weeks
1 team
Speed first
A slow website loses its visitor before it is read. Speed is therefore not a finishing touch but a constraint from the start: it decides the weight of the images, the number of scripts and sometimes the design itself. We measure it at every stage, not the day before going live.
- A weight budget set before the design
- Images and video served at the format and size actually needed
- Measured on mobile and on a slow connection, at every stage
- No dependency added without a reason
- Accepted on the devices your visitors actually use
Search starts with the structure
Search visibility cannot be patched on afterwards. It is decided in the order of the pages, in the titles, in the addresses and in the speed, so before the first line of code. We lay those foundations; the editorial work and the follow-up over time are handled separately, with you.
- Website structure and addresses settled before the design
- Titles, descriptions and structured data
- Multilingual versions and alternate tags
- Redirects from the old website, page by page
- Foundations included; editorial and follow-up handled separately
Made to measure, not a template
A bought template looks like every other website that bought it, and from then on you fight it for every departure. We start from your brand and your real content, then connect what your business already depends on.
- Design and components drawn for your brand
- Back office prepared for your real content
- Shops and catalogues connected to an ERP
- Integration of the APIs your business depends on
- Forms, quote requests and automations that earn their place
A website is judged by what it lets people do, not by what it shows.
ABiL MEDiAS
What is included
One project, one price. The package covers the design, the development, the acceptance testing and the handover to your teams.
- StructureWhich pages exist, in what order, for which decision.
- UX and UI designLayouts and components drawn for your brand, not for a template.
- PrototypeThe journey is tested before it is built, while fixing it is still cheap.
- Front-end developmentCode written for speed and for accessibility, tested across screens.
- CMS and back officePrepared for your real content, not for a demonstration.
- E-commerce and integrationsShop, catalogue, ERP and the APIs your business depends on.
- Search foundationsStructure, addresses, tags, structured data and redirects.
- Acceptance testingTested on the browsers and devices your visitors use.
- TrainingA session with your teams, in the price, not in a separate quote.
After going live
| What stays yours | What that means |
|---|---|
| The website | Code, content and designs belong to you, with no licence to renew. |
| The hosting | In your name, with your access; we are not a bottleneck. |
| The back office | Your teams publish and edit without calling us. |
| The fixes | We stay on hand for what breaks and for what evolves. |
| What comes next | New pages, new languages or new features, as your needs go. |
For which projects
From a ten-page brochure website to a connected platform. What changes is the scale of the work, not the way it is set up.
- Brochure and institutional websites
- Connected shops and catalogues
- Business platforms and client areas
- Rebuilds of a website that has become impossible to maintain
- Multilingual websites aimed at several markets
The services in detail
Fast and readable, easy to keep current.
- UX and UI design
- Prototyping
- Front end development
- CMS and back office
- ERP integration
- API integration
- E-commerce
- SEO and performance
Frequently asked questions
How we work
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Discovery
We listen before proposing: short questionnaire, interviews with the people who sell and who buy, a review of existing materials. This step produces a one page summary, approved by you before we go further.
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Framing
We set the positioning, the tone and the exact scope: what is included, what is not, by when and at what price. A framed project is discussed once; a vague project is discussed at every delivery.
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Design
Two routes, never ten. Each is presented in real situations, on the media that matter to you, with the reasons behind the choice. We also show what we set aside: that is often what makes the decision obvious.
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Roll out
The chosen route is declined across every item in scope, with production files and supervision. Nothing goes to print or online without a cross check by two people from the studio.
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Handover
We hand over the sources, short guidelines and a working session with your teams. The goal is simple: that you can produce most of your everyday items yourselves, and call us only for what matters.
